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Moving towards a new paradigm of collaboration. The influence of current automotive trends on mobility business models and competitive advantage of traditional German OEMs O.P 4Interviews21

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4Interviews21

ihre Unterschiede zu gewinnorientierten Firmen

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Gui Lhelmier

Moving towards a new paradigm of collaboration. The influence of current automotive trends on mobility business models and competitive advantage of traditional German OEMs O.P 4Interviews21Master's Thesis from the year 2015 in the subject Business economics Miscellaneous, grade: 1,3, University of Southern Denmark (University of Southern Denmark), language: English, abstract: This thesis analyzes and evaluates current macro environmental trends in the German automotive industry and their evolutionary impact on automotive business models and competitiveness of traditional German car manufacturers. To enhance the understanding of industry

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